Emerging Markets Rule: Growth Strategies of the New Global Giants

Emerging Markets Rule: Growth Strategies of the New Global Giants

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Provides seven ways to create leaner, more efficient ways to maintain competitive advantage in an economy where emerging market multinationals are ruling the day.Nobody followed his ordersa€”they would rather repair the faulty appliances and take them home, given that each was ... he led the fridge-smashing party, Zhang signed an agreement with Liebherr to license the low-temperature refrigeratoranbsp;...


Title:Emerging Markets Rule: Growth Strategies of the New Global Giants
Author:Mauro Guillen, Esteban Garcia-Canal
Publisher:McGraw Hill Professional - 2012-11-13
ISBN-13:

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