Exploring Package Design

Exploring Package Design

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Exploring Package Design examines in rich detail the complete process for creating high-impact packaging-from identifying a target audience and developing package forms to creating effective mock-ups and facilitating the production process. Throughout, concepts and principles are illustrated with dynamic case studies and behind-the-scenes commentary from package design professionals. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.Many service bureaus will provide such a checklist to help in proper file preparation. ... At the time of this writing, the Macintosh computer platform is the industry standard for most print shops, although many are expanding to dual platformsanbsp;...

Title:Exploring Package Design
Author:Chuck Groth
Publisher:Cengage Learning - 2005-12-05


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