International Encyclopedia of Hospitality Management 2nd edition

International Encyclopedia of Hospitality Management 2nd edition

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The International Encyclopedia of Hospitality Management is the definitive reference work for any individual studying or working in the hospitality industry. There are 185 Hospitality Management degrees in the UK alone. This new edition updates and significantly revises twenty five per cent of the entries and has an additional twenty new entries. New online material makes it the most up-to-date and accessible hospitality management encyclopedia on the market. It covers all of the relevant issues in the field of hospitality management from a sectoral level (lodging, restaurants/food service, time-share, clubs and events) as well as a functional one (accounting and finance, marketing, strategic management, human resources, information technology and facilities management). Its unique, user-friendly structure enables readers to find exactly the information they require at a glance a€“ whether they require broad detail that takes a more cross-sectional view across each subject field or more focused information that looks closely at specific topics and issues within the hospitality industry today.The Gap Model of service quality was developed by Parasuraman, Zeithaml, and Berry (1985), and more recently described in Zeithaml, Bitner, and Gremler (2009 ). It has served as a framework for research in services marketing, includinganbsp;...

Title:International Encyclopedia of Hospitality Management 2nd edition
Author:Abraham Pizam
Publisher:Routledge - 2012-06-25


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