ROAD TEST YOUR IDEA BEFORE YOU WRITE YOUR LEAN START-UP Thinking about starting a new business? Stop! Is there a genuine market for your idea? Do you really want to compete in that industry? Are you the right person to pursue it? No matter how talented you are or how much capital you have, if youare pursuing a fundamentally flawed opportunity then youare heading for failure. So before you launch your lean start-up, take your idea for a test drive and make sure it has a fighting chance of working. With an accompanying app, available on iTunes and Android, that will enable readers to easily capture their road test data - notes, interviews, photos or videos - while they are on the go. www.newbusinessroadtest.comA common myth is that investors invest in good ideas and good man- agement teams. ... venture capital investing, according to Silicon Valley investor Bob Zider, 64 is this: The reality is that [venture capitalists] invest in good industries a that is , anbsp;...
|Title||:||The New Business Road Test ePub eBook|
|Publisher||:||Pearson UK - 2014-02-21|